Data Decisions. Built on BARC.
Our customers
How we support you
Research
BARC user surveys, software evaluations and expert-driven content help organizations make confident decisions.
Our independent research cuts through market complexity, rigorously evaluates software, vendors and service providers, and shows organizations how to turn data, analytics and AI into real business impact.
Events
Every year, over 13,000 data & analytics experts meet at BARC conferences, roundtables and webinars. Our events offer information, inspiration and direct exchange.
Participants learn from peers who face the same challenges and have already solved them, and leave with concrete strategies for their organization.
Consulting
BARC Consulting translates companies’ requirements into future-proof decisions. Our analysts combine research, practical experience and a comprehensive market overview.
They guide organizations from data & analytics strategy and culture through the right technology and architecture to optimized, data-driven business processes. With no conflict of interest.
Data Culture Podcast
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Upcoming events and webinars
What sets us apart
Neutrality
BARC is an independent company and guarantees neutrality toward all software vendors. There are no fees for inclusion in our reports, nor do we receive commission for software recommendations. In our opinion, this is the only way to advise on the best software strategy for our customers.
Experience
BARC employees have been assisting companies and evaluating software since the early 1990s. We combine our detailed knowledge of software markets, products and implementations to achieve the optimum results for our customers.
Competency
Continuous market analysis and the publication of software comparison reports provide the basis of our expertise. This in-depth research has given us a profound and detailed knowledge of the strengths and weaknesses of software vendors and products, and enables us to keep up-to-date with the latest market trends.
Hundreds of products from a range of business software categories have been thoroughly tested in the BARC laboratory and over 1,000 customers per year tap into this knowledge and use BARC to help with their software selection projects.